Sunday 27 June 2021

Double Edged Sword








Branding, a double edged sword

gets noticed initially

creates interest, expectations 

then hyper expectations

and  quality is taken for granted!   


The more the hype created

the more the expectations

short run, big advantages 

long run, big responsibilities 


Failure to deliver tall promises

leads to disenchantment, disappointment  

feelings of betrayal and withdrawal 

soon, the brand faces decimation

disgrace and extermination! 


Beware! Don't over hype, over promise!

play carefully with a double edged sword!    


NB:  I recited this poem during the online 7th Dignagar International Poetry Meet on 27th June 2021.


15 comments:

  1. Hari OM
    Heheh, I was taking the political perspective a bit too... life, methinks, is like walking the sword's edge! YAM xx

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    1. Thanks you for sharing your thoughts on the subject!

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  2. In today's scenario, public memory is short. Hence public go more my hype and quick money rather than long term relationship and trust.

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    1. So true Sundar! Thank you for sharing your thoughts on the subject!

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  3. Branding hype pushes up prices. If quality is compromised the product will flop

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    1. Thank you for going into the essence of the post!

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  4. 🍎🍉🍇🍒 We know pretty well that nature nurtures and nourishes its product on its own fashion often despite human intervention. We assume and assure that his decision is final. Life moves on despite pleasure or pain. Meaningful citation. 🙏🙏🙏🙏

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  5. Thank you sir for responding to this post.

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  6. Very nicely written. Message delivered in minimum words.

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